Advertising Application
Public Notice Information
For a period of no less than 28 consecutive days, starting on
the day after the day on which the application was given to the
Licensing Authority the applicant has a duty to clearly display a
brief summary of the application. This must include
(a) the name of the applicant;
(b) the premises address;
(c) proposed licensable activities; and
(d) the proposed hours of opening.
The public notice should also contain information about where
representations can be made or where the full details of the
applications can be viewed, i.e. Allerdale Licensing
Authority, dates between which any interested parties
are able to make a representation and a statement noting that it is
an offence to knowingly make a false or reckless statement in
connection to this application, to which a fine may be
attached.
Other requirements of the Public Notice are:
(a) The notice must be displayed on pale blue
colour;
(b) It must be of a size equal to A4 or larger;
and
(c) Must be printed legibly in black ink or typed in
black in a font of a size equal to or larger than 16;
The notice must be displayed in a prominent position at or
on the premises to which the application relates where it can be
conveniently read from the exterior of the premises by the general
public. In the case of the premises covering an area of more than
50 metres square, a further notice in the same form and subject to
the same requirements every 50 metres along the external perimeter
of the premises abutting any highway.
Advertising information
The applicant must also advertise their application in a local
newspaper or, if there is none, in a local newsletter, circular or
similar document, circulating in the vicinity of the
premises.
The notice must be published on at least one application during
the period of ten working days starting on the day after the day on
which the application was given to the Licensing Authority.
The consultation period allowed in the newspaper notice must
coincide with the expiry date for representations shown in the
notice displayed on the premises.
Applicants are advised to contact the newspaper they intend to
use before making application to check whether sufficient space is
available for their notice to be advertised within the required
period.
Example:
A notice displayed on the premises from 1st March
should allow up to 28th March for representations to be
made (assuming we are counting 1st March as the first
day of the period). If the applicant subsequently advertises
the notice in the newspaper on say 5th March, the
expiry date for representations should still be 28th
March.