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 0303 123 1702

Allerdale Borough Council,
Allerdale House,
Workington,
Cumbria,
CA14 3YJ

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Coming to Cockermouth? We’ve got an app for that! 

1 August 2013

It may be steeped in Georgian history but Cockermouth has become the first town in Cumbria to market itself with one of the most modern of promotional tools – an app.

Though many tourist attractions and organisations have apps of their own, the business community believes it is launching the only town-led app initiative in the county. The app has been created by Cockermouth & District Chamber of Trade, with the support of Allerdale Borough Council.

The aim is to give visitors the perfect free guide to the town, but also to give those who live and work there details about local events and special offers from businesses.

Jonty Chippendale, Chairman of Cockermouth and District Chamber of Trade, said: “We may be a Georgian town with traditional businesses and historic roots but we know we need to find new and up-to-date ways of communicating with visitors and locals alike.

“The idea for the app came out of a conversation with Allerdale Borough Council’s Town Centre Manager Joe Broomfield. He was keen to try out new ideas and different ways of promoting the town. Chamber of Trade member Steve Bishop, of Flame Concepts, has created apps for businesses before and has driven this initiative forward. We’ve already had several businesses sign up for an enhanced listing on the app and I hope other businesses will help us promote it to their customers and use it as an innovative and very cost effective way of advertising their products and services.” 

The app includes features such as an introduction to the town, local history, places of interest and a Flood Trail and Town Trail. There is also a business directory, featuring all businesses whether they are members of the Chamber of Trade or not. There are also suggestions for family days out, events listings and suggestions for places to eat, drink and shop, as well as practical information about public transport, health services, the local weather forecast and recycling points. There’s even a section showcasing dog-friendly venues and businesses offering free Wi-fi.  

Joe Broomfield, Town Centre Manager, added: “Smartphones and tablets are part of everyday life now and the use of apps is growing at a phenomenal rate. One report recently estimated there had been more than 13.4 billion app downloads in the first quarter of this year alone. That’s why we decided we had to move with the times and develop an app for Cockermouth.  

“It’s great to think that someone can arrive in Cockermouth, download the app free of charge and then have instant access to this wealth of information about the great things that Cockermouth and the surrounding area has to offer. Many thanks to Steve and everyone involved for their enthusiasm and expertise, and to all our partners, particularly the Civic Trust, for helping us pull the information together.”

The app is free to download and is available now from the App Store and Google Play – just search for Cockermouth. Window stickers will be displayed around the town to promote the initiative. Businesses who want to sign up for an enhanced promotional listing on the app should email Steve at steve@flameconcepts.com

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Contact us

0303 123 1702

Allerdale Borough Council
Allerdale House, Workington, Cumbria,
CA14 3YJ